Push your page up in the SERPs with the right links.
Let me show you how.
Why contenting marketing and link building will get you optimal results.
In the middle of 2020, I made the decision to stop all standalone link building projects. This was because clients who relied heavily on links were losing in the SERPs. Instead, I’ve doubled down on helping clients achieve topical coverage and topical authority.
Link building was made popular in the early days of Google. Those days are long gone with each subsequent maturation of its algorithm.
That’s not to say you should ignore link-building.
I still believe links play an important role in rankings. But the old hacks are becoming less effective, seemingly take longer to take effect in rankings, and buying links are getting more expensive.
Things you should know.
Let’s get started.
- Why is link building so hard?
- Why does hiring a link builder cost so much?
- Why I no longer buy links no matter how great the metrics are and why you shouldn’t as well
- If paid links are bad, what link building strategies should you do?
- How many links will you need to rank?
- What does a good backlink look like?
- What does a low quality backlink look like?
- When should you start link building?
- How to get links from Business Insider, Forbes and Huffpost via HARO
- What types of link building are there?
- What are the risks of link building?
- What are the best types of links?
- What is a private blog network (PBN)?
- How to create content that a major media publication will link to
- Here are some examples of data-driven content that have earned lots of links
- How to earn links with HARO
- An honest review of using HARO for link building